Outside image of Industry Alley with barrels and red sculpture.

A collection of repurposed warehouses serving West Palm Beach’s creative community. With a desire to keep with the industrial appearance of the warehouses, we created a logo & brand identity focused on utilitarian design. The logo features a minimal illustration of an anvil and hammer, & signage was designed to create a cohesive look for the businesses.

Industry Alley flyer GIF with back of flyer beside it.
Industry alley signage and building showing brand colors.

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