NORA logo on top of a rendering of the NORA development in West Palm Beach showing a night city scape including cars driving on the road, palm trees, warehouses, and signage above the main road which reads

We were chosen by the NDT Development team to design & execute their initial B2B branding concepts and campaign for the upcoming NORA district, just south of the Northwood district, and north of Downtown West Palm Beach.

The goal for this project was to achieve a brand that appeals to a wide demographic, while appreciating the old and envisioning the new. Inspired by NORA’s site renderings and art deco references, we paid homage to the industrial framework of the neighborhood with a strong, expressive logo including steampunk flourishes and industrial typography.

Gallery of image renderings of Nora West Palm Beach future development. Images show people hanging out in the area, walking dogs, riding bikes, shopping, and enjoying the atmosphere. Gallery of image renderings of Nora West Palm Beach future development. Images show people hanging out in the area, walking dogs, riding bikes, shopping, and enjoying the atmosphere.
NORA West Palm logo
Illustrative map of West Palm beach and the surrounding area, designed for NORA. Custom illustrations of local landmarks are shown, on a cream and navy minimalistic map layout.
Zoomed in view of West Palm Beach landmark icons found within the illustrative map above. Zoomed in view of West Palm Beach landmark icons found within the illustrative map above.
Cream & off black illustration of a bird eye's view of the NORA project, showing the main strip of warehouses & surrounding neighborhood and greenery.
Minimalistic line work drawing of a top down view of the warehouse layouts, designed for B2B marketing purposes.

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